Hot Wheels® is the #1 selling toy in the world, with 16.5 cars sold every second. In early 2022, I had the pleasure of designing a unique set of artwork for the iconic brand. With brand guidelines provided by Mattel®, I created a series of packaging concepts and sketchbook kits designed to bring out the creative spirit in kids and young artists alike.

Project Overview:

• Product artwork
• Packaging artwork
• Image compositing
• Print preparation